Microsoft’s Surface and AI Event: Copilot Ready For Take-off

Microsoft holds its big Surface event each autumn to showcase new hardware and drop other big announcements. This year was bigger than ever, with the company unveiling major AI news (and the odd laptop or two). Windows Copilot is set to take-off for free on September 26 — making Windows 11 the first OS to feature its own core AI…

Bing’s Battle for Market Share still Uphill Climb Against Google

The dust has settled six months on since the debut of the AI-powered New Bing — yet the search engine landscape remains strikingly untransformed, both within the domestic US market and globally. Direct visits to the ChatGPT site also show signs of slowdown. A brief look at the major stat counters shows Bing’s share of the search market stuck in a…

Microsoft is gearing up to introduce Bing Chat to third-party

Building on the success of its introduction earlier in the year, Bing Chat is to embrace a broader landscape and welcome users of alternative browsers to the fold. Microsoft is even extending the reach of its AI-driven search tech to its closest rivals in Chrome and Safari. Based on the same technology behind ChatGPT-4 from OpenAI, Bing Chat is able…

Innovation and Accountability: AI Regulation in the EU, US, and UK

The EU has moved fast on safety and transparency regulations for artificial intelligence, set to introduce strict rules for AI in scenarios deemed “high-risk”. The US, meanwhile, has been more hesitant — its major tech firms a counterweight to public calls for regulation. In the UK, the government points toward a “pro-innovation” approach to avoid stifling competition in AI. The…

Google Testing New AI tool to Write News Articles

In a groundbreaking move, Google has revealed Genesis, an AI tool capable of processing current events data and writing coherent news articles. The tool has been demonstrated only to a select group of senior staff at The New York Times, The Washington Post, and News Corp.

Google launches AI textual assistant, NotebookLM

Distinct from the available AI chatbots, NotebookLM functions as a personalised AI assistant “grounded” in the document you choose to input. The app is set to work in conjunction with Google Drive, analysing your documents to help extract key points, summarise texts, or brainstorm new ideas.  Project Tailwind was one of a raft of new features unveiled at the Google…

Microsoft adds new AI-powered shopping tools to Bing and Edge

Microsoft today announced a slew of AI-powered shopping tools for Bing and the Bing AI chatbot within the Edge sidebar. These new tools include a handy Buying Guide, Price Match features, and summarised reviews. It will be interesting to observe how these new features are embraced — or not —  by consumers and digital marketers alike. Microsoft is introducing AI-generated…

EU regulators lay antitrust charges on Google, threaten to break up its ads business

European Commission regulators have sent a Statement of Objections to Google over practices in online advertising technology. The tech giant is accused of exploiting its dominant position in the online advertising market, through Google AdX, in order to gain unfair advantages deemed against EU antitrust rules. The complaint puts pressure on Alphabet to sell off parts of the lucrative Google…

AI Bots and the Challenges of Real-Time Search Results

Trends are fast moving toward the integration of generative AI with real-time search engine data, but real challenges remain over the accuracy and veracity of information. Are the Chatbots feeling lucky? And, who’s culpable when they dish out incorrect information?  AI chat tools tend to slip up at times, producing errors described as “hallucinations”. Liability for damages caused by AI…

Can Google’s New AI-Powered Search Strike the Right Balance of Content and Ads?

Google has unveiled its new Search Generative Experience (SGE), set to drop AI-generated answers above traditional search results. The goal is to streamline the experience in a way that allows users to find results faster, delve deeper, achieve things faster — but will an inundation of ads kill the buzz? A bombshell was announced at the Google I/O 2023 Keynote…